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Cover Letter For Digital Sales Specialist

March 1, 2007

John Smith
Vice President, Sales
InfoTech Inc.
8855 Main St
Toronto, ON
M9M 9M9

Dear Mr. Smith:

In today's highly competitive and fast-paced market, organizations need strong and aggressive sales leadership to meet ever-changing business development goals.  I am certain I can contribute this level of performance to your team, and I invite you to consider my qualifications and accomplishments.

  • Experience: 15+ years of productive regional sales management, coupled with an MBA and a track record of success in leading diverse teams of value-added resellers.
  • Results: Acknowledged for driving multimillion-dollar annual revenue growth; recipient of multiple company sales awards.
  • Performance: Recognized as a top sales producer; recipient of numerous team-building commendations.

I am an accomplished sales strategist and solution-oriented manager who thrives in challenging, fast paced environments where my performance directly impacts the bottom line.  In addition, I have solid organizational leadership and decision-making skills that can make an immediate contribution to your operations and business development.

Currently, I am seeking a position where I can continue to uphold strong sales and performance standards.  As a member of your management team, I am confident that my innovative and results-focused approach would make a significant contribution to the continued success of your organization.

My resume is enclosed for your review and consideration.  I would welcome the opportunity to speak with you regarding opportunities you have available currently or in the future.



Susan Sales






(Company Name)
(Hiring Manager's Name)
(Name of Company)
(City, State, Zip)

Dear (Hiring Manager's Name):

Thank you for allowing me to present myself as a candidate for (position title), a prospect about which I am very excited. Given my background in sales, I can understand the need for a (position title) that can attend to detail, capitalize on opportunity and lead teams to meet company objectives. I have consistently exceeded sales goals and contributed greatly to the company's bottom line.

I am known for building customer relationships through a strategic, consultative sales approach, characterized by careful and thorough customer needs assessment and tailored solutions that are strategic and effective. It's a very rewarding sales method with measurable gains not only in sales achievement but also in customer capture, satisfaction, and retention.

In addition to my proven abilities to meet quotas and maintain long-term relationships, you will find that I have the enthusiastic sales spirit you are looking for. These are qualities I look forward to demonstrating for (company name). As you will see on the enclosed resume, the depth of my experience offers you the opportunity to hire an experienced professional -- one who can begin being productive at once.

Realizing that my resume cannot adequately tell the whole story, I would welcome the opportunity to meet with you to discuss my qualifications. Thank you for your consideration.


Jane Smith

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